is mitt romney trying. >> romney: president obama and i both care about poor and middle class families, the difference is my policies will make things better for them. we shouldn't measure compassion by how many people are on welfare. we should measure compassion by how many people are able to get off of welfare and get a better job. >> cenk: problem number 2 if you have to start your ad by talking about how great your opponent is, you are in trouble. >> i'm not a witch. i'm nothing you have heard. i'm you. i'll go to washington, and do what you would do. i'm christine o'donnell, and i approve this message. >> cenk: on-camera ads are really dicey. what is point number 3? when you are at the bottom of the barrel how do you go below the bottom of the barrel? you go to implied and obvious racism. watch this. >> let me tell you what the big problem with this president is in my opinion. he is absolutely lazy, and detached from his job. >> cenk: okay. lazy black guy. now if it's just sununu, you might say it's just sununu. i don't remember him calling bush that. george w.